Post Tagged with: "woman’s"

This App Saves Lives

“You need a medium to tell people. When I show pictures and video, a client understands the information so much better. Mere verbal information does not have credibility and authority.” These words are not lifted from one of my recent sales pitches to potential clients. Rather, they were said by a community health worker named Sunita in India’s most populous state of Uttar Pradesh. Sunita now uses a phone app to facilitate her work from house to house among pregnant and nursing women. Uttar Pradesh currently has some of the worst maternal and newborn mortality rates in all of India. When the government launched their ASHA (Accredited Social Health Activist) program in 2005, the goal was to place one such community health worker in every village in the country in order to reduce maternal and newborn deaths associated with pregnancy and childbirth. Today, with nearly 900,000 ASHAs, India has more[…]

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